San Francisco, California - September 28th, 2010 - Olivier Delerm of Certain Software is keen to bring the benefits of customer relationship management into the meetings and events industry, to maximize the strength of engagement between all stakeholders, from delegates to suppliers. Ian Whiteling caught up with him at this year’s Events and Exhibiting show to find out if event relationship management is the future.

To see the full video interview, please visit: http://meetingsreview.com/news/view/46689.