Enterprise event automation provider Certain has announced a partnership with Microsoft to build an integrated event and marketing automation solution on Windows 10. The Universal Windows app from Certain meets the needs of modern event marketers by facilitating critical event logistics while also capturing valuable attendee data. Read full story (Read More)
Meetings and Conventions: 5 Top Tech Trends
As marketing executives play an increasingly important role in corporate meetings, meetings-tech suppliers are offering more ways to integrate marketing and meetings platforms. In this regard, Certain has been ahead of the curve, having begun courting corporate marketing executives a few years ago. “Our driver was to create a tight relationship between marketing automation and […] (Read More)
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