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Certain Blog

Displaying posts from Event Automation category

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ABM

Published in Account Based Marketing category on (05/20/2020)

Why ABM Should be at the Center of Your Digital Events Strategy

With the recent increase in digital and hybrid events, event professionals and marketers have been faced with a number of questions as they map out their strategies for the year ahead. How do you truly personalize an attendee experience when the event goes digital? And how can you offer each individual attendee some semblance of […]

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certain digital

Published in Demand Generation category on (05/04/2020)

Certain Launches Certain Digital: Empowering Marketers to Drive Results at Scale from Digital Events

May 04, 2020 — San Francisco, CA — Certain, the industry leader in enterprise event automation, today announced the release of Certain Digital, its newest digital events solution. With this new solution, Certain empowers marketers to deliver truly engaging experiences and connect with attendees virtually through its enterprise-grade event automation platform and seamless integrations with leading […]

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in-person events to digital events

Published in Digital Marketing category on (04/02/2020)

The Shift from In-Person Events to Digital Events in Action

With all of the uncertainty and turmoil around COVID-19 and its impact on both the global economy and events industry, Certain has been moving quickly to offer a solution to support businesses as they navigate the best way forward for their events programs. This includes a recent partnership with ON24, and developing off-the-shelf integrations with major […]

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