Data is a treasure trove of opportunities to help you grow your business. But to unlock its potential, you need technology that will allow you connect to any source, drive important insights, and deliver real-time data where you need it. Today, marketing events generate a ton of data and marketers are able to capture more […] (Read More)

Technology is a key ingredient in planning and executing successful events of all types and sizes from large conferences to smaller, recurring events and everything in between. Event management software saves time spent on manual tasks, increases productivity, seamlessly captures event data and offers meaningful insights and helps prove event ROI. While you can invest […] (Read More)

With more advances in event technology and an increase in virtual and hybrid events, marketers capture and store more attendee data than ever before.  However, with all of the advantages that the additional event data offers your organization, it also increases your vulnerability. Integration to other systems can also have implications for data security. Security […] (Read More)