Skip to main content icon-grid-exampleicon-social-gplusicon-social-instagramlogo-symbolui-arrow-dropdownui-arrow-leftui-arrow-rightui-nav-closeui-icon-menu

Certain Blog

Displaying posts from Sales and Marketing category

Filter Categories:

conference management

Published in Event Automation category on (07/29/2019)

Mastering Conference Management: Sessions, Speakers & Reviewers

Conferences come in all shapes and sizes, ranging from small gatherings with a handful of sessions to large events with hundreds or even thousands of sessions and speakers. Regardless of size, location or topic, conferences are an extremely effective way of engaging with customers and prospects on a deeper level. It’s these kind of live, […]

(Read More)

event engagement

Published in Engagement category on (07/10/2019)

Engaging Your Audience During Peak Event Season

With the spring events season now done and dusted, event professionals everywhere are likely breathing sighs of relief knowing some of the biggest conferences of the year – like South by Southwest and Adobe Summit – are behind them. For event marketers, though, the pressure never stops. Event season peaks twice a year – in […]

(Read More)

events abx

Published in Account Based Marketing category on (06/19/2019)

Incorporating Events Into Your ABX Strategy

By James Huddelston, Sr. Director of Product Marketing, Certain   With their recent launch of ABM Essentials, Marketo has highlighted the growing need for marketers to deliver the kind of account-based experiences (ABX) that both build relationships and drive business results. Combining the power of ABM and customer experience management, ABX is really the next evolution […]

(Read More)

Ready to make Certain work for your events?

hero-eventstream

Personalize event experiences and provide meaningful connections that accelerate your business goals.

Get Started