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Published in Event Mobile App category on (10/17/2018)

11 Practical Ideas for Your Mobile Strategy, Part 2: During the Event

In the first installment of “11 Practical Ideas for Your Mobile Strategy,” we asserted that your investment in a mobile event app would help fulfill two overriding objectives: an enhanced experience for all involved and an impressive return on investment for your organization, your sponsors and your exhibitors. We pointed out that a survey of […]

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180821_Dreamforce (2)

Published in Event Marketing category on (08/23/2018)

Make Every Moment Count at Dreamforce 2018

“Every day of Dreamforce brings opportunities to join the conversation about creating equality and taking action to help do it… Daily giving-back activities give you hands-on opportunities to make an impact and help the people who need it most. Last year, we raised $1 million dollars towards ensuring that everyone has the tools needed to […]

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Blog Ann Handley Q&A

Published in Event Automation category on (07/17/2018)

Leveraging Tech to Create Meaningful Connections: Q&A With Ann Handley, Part 2 

In Part 1 of our Q&A series with Ann Handley, best-selling author and Chief Content Officer at MarketingProfs, we talked about the eruption of marketing technology over the past few years, and how customer expectations for events have shifted as a result. We continue the conversation with Part 2 of our series, in which Ann discusses […]

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