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Displaying posts from Virtual Events category

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Published in Virtual Events category on (03/12/2013)

“Live” Events Are Here to Stay

In-Person Events Uniquely Address Key Marketing Objectives While virtual and hybrid events are making their mark, the dichotomous world of meetings and events hasn’t lost perhaps its most defining trait—the uncanny ability to bring people together, face-to-face, around a common set of interests and objectives. Traditional face-to-face meetings and events continue to drive the largest […]

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Published in Virtual Events category on (03/07/2013)

The Lines Between Face-to-Face and Digital Events are Blurred

How Event Organizers are Responding to an Increasingly Digital World A reflection of a larger global trend, there is seldom a clear-cut division between digital and in-person events. Event marketers engage with attendees before and after events using digital media—and now, even the events themselves are intertwined with a combination of face-to-face and digital communication. […]

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