Virtual and hybrid events allow organizers to extend their reach to a maximum number of attendees. The key for boosting event registration starts with early engagement with your target audience.
Virtual events will continue to remain an option due to a new distributed workforce (remote work), travel restrictions, or budget cuts. However, for many types of corporate events, there’s just
Attendee engagement plays a central role in virtual, in-person and hybrid event marketing for multiple reasons. On one level, it transforms a webinar, seminar or conference into an interactive experience
When it comes to hybrid events, one of the earliest aspects of the planning phase is understanding what the attendee experience will look like from start to finish. From the
We find that more and more event organizers want to return to in-person events while simultaneously extending their reach to the new and ever-growing virtual audience. Recent polling shows that
The events industry is forecasting a return to in-person events as soon as this fall, but in the new age of ‘digital first’ strategies, the next chapter of in-person events
Now that we’re all seasoned virtual event pros, reworking our strategies for hybrid event marketing and promotion should come a bit easier, right? Well, not exactly. While all the valuable
As event marketers turn to hybrid events, a major challenge that they will inevitably face is the complexity of managing hybrid event data – a task that has grown exponentially
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