Use Event Data to Accelerate Your Sales Cycle
Attendees tell you a lot about themselves at your event, like what products they’re interested in and if they’re ready to purchase. Are you taking advantage of this data by pushing it into your marketing automation or CRM system?Request More Information >
Enhance Your Lead Scoring
Certain captures all of the attendee touchpoints at your event. This interest-based activity data can help you fine-tune your lead scoring and provide actionable insights to sales and marketing.
- Know which sessions participants attended to gauge interests
- See how they answered session polls, and if they asked questions
- Review who they met with, and add appointment ratings into the lead score