Session Recommendations

Give Each Attendee an Experience Designed Just for Them

Use attendee profiles to guide people to the sessions, activities, or networking opportunities they will find most helpful.

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Get to Know Your Attendees

Successful engagement begins with personalization. To personalize, you need to understand your attendees and their needs.

  • Combine information you already have in your marketing automation or CRM systems with a few key questions answered during registration to create profiles for each attendee
  • Use this profile info to segment attendees based on interests, purchase stage or role

Recommend Relevant Content

Now that you know more about your attendees, you can create a customized experience that will help them achieve their event goals and keep them coming back year after year.

  • Suggest tracks or sessions of interest to each attendee
  • Reach out with other targeted content, like whitepapers or case studies
  • Deliver the right message to the right person at the right time

Increase Attendee Satisfaction by Personalizing Their Experience

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