Certain – On-Demand Event Management & Collaboration
in the Cloud
Certain is a comprehensive event management solution that enables organizations to easily plan, promote, manage and track events in an integrated, cloud-based SaaS platform. By bringing everyone and everything needed for an event together in a true collaborative environment, Certain empowers key players to work in concert toward the success of each event or meeting. Stakeholders at every level – planners, attendees, exhibitors, business sponsors and C-level executives – will realize more business value utilizing the event best practices and automated tools built into the Certain solution.
Deliver True Business Value
Certain optimizes the return on every event’s investment with on-demand technology that combines the ability of organizations to increase revenue, market share and productivity with incomparable capabilities that enrich the interactions and connections between event stakeholders and attendees.
- Collaborate – Stop fracturing your event information in siloes that make it hard to understand what is going on, work together effectively, and share information by collaborating in an event information environment based on Certain
- Engage Attendees - Attendees get more out of an event with Certain’s mobile, social networking and virtual event components - keeping them engaged in unique ways with resonant content, announcements, activities and news
- Events Intelligence - Track all web, email and mobile activities and dynamically examine the results to gauge attendees’ needs before, during and after an event - providing unmatched ability to tailor content, speakers, sessions, etc.
Plan & Collaborate Successfully
Planners spend a lot of time managing the details, suppliers and vendors involved with an event. Certain enables meeting professionals to plan and collaborate with event stakeholders in an integrated SaaS solution that, when used to its fullest, can be an electronic version of the Event Binder and an Administrative Assistant - all in one.
- Easily collaborate with key players during event planning, while building strong reliable business relationships
- Employ automatic task, project, and document management tools that manage and notify key players of tasks, approvals and milestones that are due
- Manage and control events efficiently in a single location, with built-in planning and collaboration tools designed specifically for the event industry
Stay Competitive with Engaged Attendees
With the constant bombardment of information generated by email, texting, and social media; meeting professionals must compete more than ever for the attention and participation of attendees. In order to rise above the noise, organizations have learned that mobile and social media offerings are essential to keep attendees actively engaged throughout an event. The Certain solution has capabilities that ensure participants are connected and attentive, with options that are rarely available in event software packages.
- Certain Mobile puts the event right in the palm of an attendee’s hand, while keeping them more engaged with features like “Session Pulse”, which enables attendees to participate in polls, questions and session ratings - while quickly delivering the results to organizers for immediate action
- Certain Virtual provides attendees the ability to participate in events remotely or even months later, on demand – extending the life of every event and providing the potential to reach thousands of new customers
- Engage attendees year round with a comprehensive communications strategy that supports and expands each event using social networking integration and robust email marketing capabilities
Validate with Events Intelligence
The Certain SaaS solution makes it easier for organizations to quantify the real value of each event with robust reporting and comprehensive information gathering. Organizations can run reports on attendee profile information, participant comments in Certain Mobile, all activity in Certain Virtual, as well as gathering comprehensive meeting metrics. Event intelligence has finally become a reality with Certain.
- Automatic, role-based reporting updates all levels of an organization on event programs
- Certain’s Results Measurement Service accurately measures the business value of any size meeting or event
The Certain Solution includes:
- Certain Platform: On-Demand Event Management & Collaboration
- Certain Planning: Plan and manage events in a collaborative environment
- Certain Mobile: Events delivered directly into the hands of attendees
- Certain Virtual: Create virtual events to expand an event’s reach
- Certain Email Marketing: Connect to event audiences with a comprehensive email package
- Certain Results Measurement Services: Quantify the full business value of events