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Certain Wins Silver in 2017 Best in Biz Awards

Certain Oracle® Eloqua Edition with EventStream™ Helps Marketers Manage All Event Campaign Activities in One Platform SAN FRANCISCIO – December 6, 2017 – Certain, an industry leader in enterprise event automation, has been named a silver winner in the Enterprise Product of the Year – Marketing Software category by the Best in Biz Awards. Best […] (Read More)

Certain Acquires Gather Digital, Investing in the Next Generation of Mobile Event Applications

SAN FRANCISCO – December 5, 2017 — Certain, the leader in enterprise event automation, today announced it has acquired Gather Digital, a mobile event application suite for enterprises, associations and educational institutions. With this acquisition, Certain is further strengthening its mobile development and data integration capabilities, taking advantage of the experience that Gather Digital’s extended […] (Read More)

70 Percent of Marketers Are Not Satisfied in Their Event Lead Follow Up

Dissatisfaction primarily attributed to lack of time and technology SAN FRANCISCO – August 8, 2017 — A new survey from Certain, the leader in enterprise event automation, reveals that despite technology advances, many marketers still struggle to capitalize on leads generated following in-person events. Events continue to be rated the number one most effective B2B […] (Read More)

A Conversation With Four Technology CMOs

Hotwire PR talked to four technology CMOs about their overall strategy, how they view communications, the data revolution and much more. Kristen Alexander, VP and CMO of Marketing at Certain, shares great insights about account based marketing, connecting with buyers, and how the proliferation of data is impacting marketing. (Read More)

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