This year, Certain launched our first ever awards program to recognize the achievements of event marketing professionals. With The Certain Event Marketing Awards, we asked members of the events community to send us their best and brightest in the areas of ABM and mobile strategy, plus an overall award for Event Marketer of the Year.
We’re delighted to announce the following recipients of The 2019 Certain Event Marketing Awards:
- ABM Event Strategist Award
Liliana Munoz, Field Marketing Manager, EverString
- Event Mobile Strategist Award
Shakirah Drumbore, Meetings & Events Planner, Oticon
- Event Marketer of the Year
Samantha Shell, Sr. Event Manager Global Event Marketing, Registration Operations, Oracle
The awards panel of judges was made up of industry leaders including Kristen Alexander, CMO at Certain; David Lewis, Founder and CEO of DemandGen International; Jessica Fewless, Vice President of ABM Strategy, Field and Channel Marketing at Demandbase; and Sandra Freeman, Head of Strategic Marketing at Engagio.
Successful Events Need Dedicated Event Marketing All-Stars
As the importance of events continues to grow in B2B marketing, businesses are taking a much more focused approach to how they plan for and execute events. Sales and marketing teams are working to fine-tune their events strategies to fit the ever-evolving events industry, as companies continue to recognize the unparalleled value that face-to-face interaction has in terms of delivering business results. The more companies invest in events, the greater the efforts of event marketers will be to help engage attendees, deliver memorable events, and prove a return on investment for their events program.
As providers of event automation solutions, our goal at Certain is to help data-driven marketers and event professionals improve sales and marketing results and deliver event ROI—so we can certainly appreciate and celebrate the achievements of all the nominees this year. We look forward to finding more opportunities to shine to spotlight on the all-stars of our industry, so be sure to check back in with us for upcoming campaigns!
And don’t miss our comprehensive guide, The Event Marketing Playbook, for an in-depth look at best practices and practical recommendations for streamlining execution and improving results from your events.