Welcome back to “11 Practical Ideas for Your Mobile Strategy.” In our first two installments, we discussed how a mobile event app can enhance the event experience for all involved, while helping to assure an impressive return on investment (ROI). We also stressed the importance of fully leveraging your event app at every stage of […] (Read More)

In the first installment of “11 Practical Ideas for Your Mobile Strategy,” we asserted that your investment in a mobile event app would help fulfill two overriding objectives: an enhanced experience for all involved and an impressive return on investment for your organization, your sponsors and your exhibitors. We pointed out that a survey of […] (Read More)

One of the main reasons why live events have been so successful over the years is because they give people a unique opportunity to meet and network face-to-face with their peers. While this has certainly suffered in recent times due to the absence of in-person events, there’s no reason why you can’t still encourage or […] (Read More)