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Published in Event Mobile App category on (10/17/2018)

11 Practical Ideas for Your Mobile Strategy, Part 2: During the Event

In the first installment of “11 Practical Ideas for Your Mobile Strategy,” we asserted that your investment in a mobile event app would help fulfill two overriding objectives: an enhanced experience for all involved and an impressive return on investment for your organization, your sponsors and your exhibitors. We pointed out that a survey of […]

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Published in Event Marketing category on (09/04/2018)

Certain Touchpoint Awarded ‘Best Event Management Mobile App’ by MarTech Breakthrough

We’re honored to share that Certain Touchpoint, our mobile event app, was named Best Event Management Mobile App by the MarTech Breakthrough Awards! The  MarTech Breakthrough Awards recognize the most innovative companies, technologies and products in marketing, sales and ad technology. This year, the competition was stiff—the program received more than 2,000 nominations from over 12 different countries.  Even if […]

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Published in Event Mobile App category on (08/29/2018)

From the Tool Chest: Mobile Event Apps

With the growing importance of hosted events to a company’s success, it’s important for event professionals and marketers to take a step back and assess what tools are not only available to them, but which ones work best for their particular strategy. One of the tools these professionals are increasingly relying on for successful events […]

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