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Certain Blog

Displaying posts from Personalized Events category

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digital events

Published in Business Value category on (03/30/2020)

Certain and ON24 Partner to Power Human Connections at Scale in Today’s Digital World

The COVID-19 pandemic is having a significant impact on people, companies and industries across the board. One area we’ve seen especially impacted is in-person events and gatherings – from the largest conferences to smaller-scale business meetings. At Certain, it’s our goal to help businesses cope with this tumultuous time, and support them in making the […]

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corporate event management

Published in Event Management category on (02/28/2020)

Leaders of Event Strategy: The Shifting Role of Event Planners

Event planners often wear many hats – from conducting venue research and negotiating contracts, to building event websites and program agendas. As a project management and logistics-heavy role, the opportunity is great for event planners to be able to leverage the data and insights they have into the run-of-show to make strategic recommendations for the […]

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event pricing strategies

Published in Event Management category on (02/13/2020)

4 Tips for Choosing an Event Pricing Model

Deciding on an event pricing structure for your events can be a tricky task. How you price your events can play a crucial role in the relationship between your attendees and events, so it often comes down to balancing the business objectives for your event with the motivations of your prospective attendees. Easier said than […]

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