In this conversation with Brad Gillespie, Head of Global Marketing for SiriusDecisions, we discuss the event marketing impact of their Summits, how they use events as a platform to build relationships, fund further research and development, and even get team buy-in from the entire company by the start of their fiscal year. (Read More)

Events are so much more than a group of people being in the same place at the same time. The event experience often begins months before the physical gathering of people. (Read More)

Take your event to the next level with tips from successful event marketers and industry leaders with Scott Ingram’s Making Rain with Events podcast. (Read More)