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Published in Certain Team category on (03/03/2020)

Mitigating the Impact of COVID-19 on the Global and Events Communities

As the global community works to better understand and navigate the impact of COVID-19, we here at Certain are taking precautionary measures to help minimize the risk of COVID-19 to the community. This includes suspension of all non-essential travel for our employees, and encouraging those of our team members who commute to work the option […] (Read More)

corporate event management

Published in Event Management category on (02/28/2020)

Leaders of Event Strategy: The Shifting Role of Event Planners

Event planners often wear many hats – from conducting venue research and negotiating contracts, to building event websites and program agendas. As a project management and logistics-heavy role, the opportunity is great for event planners to be able to leverage the data and insights they have into the run-of-show to make strategic recommendations for the […] (Read More)

event pricing strategies

Published in Event Management category on (02/13/2020)

4 Tips for Choosing an Event Pricing Model

Deciding on an event pricing structure for your events can be a tricky task. How you price your events can play a crucial role in the relationship between your attendees and events, so it often comes down to balancing the business objectives for your event with the motivations of your prospective attendees. Easier said than […] (Read More)

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