In this day and age, it is a foregone conclusion that the vast majority of interactions we have on a daily basis are done virtually, with both parties behind a screen or typing out words on digital devices. One of the great shortcomings of these types of interactions are that they are stripped of so […] (Read More)

The event dates have been set. The venue is booked. Speakers have been lined up and the agenda and content are close to being finalized. You finally have all the details to setup the killer website that is going to engage and excite your users, prospects and partners, and inspire them to sign up for […] (Read More)

When we talk about the importance of data and a smart technology strategy, it’s typically tied to proving the value of event spend. But with this strategic know-how comes added, more personal benefits for event marketers who know how to both curate and leverage technology to turn attendee insights into strategic action. Event tech and […] (Read More)