There are a number of ways to get people interested in your event. Whether it be location, speakers or offsites—there’s no end to the possibilities when it comes to getting potential attendees not only interested, but excited about your event. But where does it all begin? Social media? Email? Blogs?  If events are the human, […] (Read More)

Event planning starts with first finding the right venue and location, followed by a comprehensive plan for how your event should flow for your attendees, speakers and staff. Once these essential preliminary steps have been taken, it’s time to think about who you want to bring in to not only represent your event, but to […] (Read More)

This time last year, Certain teamed up with Heinz Marketing to check the pulse of B2B event marketing going into 2018. We heard from over 270 B2B professionals about their experiences, successes and challenges with hosted events, and from their responses two things were made very clear: importance of hosted events to companies’ success is […] (Read More)