Turbo Charge Your Nurture Campaigns
Increase the effectiveness of your nurture campaigns using all the event data Certain has collected.Request More Information >
Create Campaigns Ahead of Time
No need to wait until your event is over to create your follow-up campaigns. With Certain’s marketing automation integrations, you can plan them out ahead of time.
- Set up nurture campaigns before your event
- Create triggers that will automatically fire when certain actions are taken by an attendee, like attendance at a particular session
- Certain syncs the event data in real time, automating your follow-up
Never again send out a “thanks for attending our event” email. Sync Certain’s event data with your marketing automation to hyper-target your follow-up campaigns.
- Create nurture tracks for different topics or product lines that will activate if the participant attends a specific session
- Gather data on what the attendee did today, and suggest activities for tomorrow
- Follow up differently with someone who attended three sessions and and a demo on product A than with someone who showed interest in several products or who attended only keynotes
- Follow up with answers to an attendee’s specific questions that were captured by Certain’s event mobile app during a session